Have you started on your exciting freelance writing journey? Struggling to get a solid client base?
Did you know that there are more than 4 billion people using different social media platforms! That makes a lot of potential for new clients for your freelance writing business.
So if you are ready to take your business to the next level, then read on to find out more about social media for freelance writers!
Why Is Social Media For Freelance Writers So Useful?
As a freelancer relationships with clients are the most important thing to growing your career. Learning what your clients are looking for, and finding creative ways to connect with them is one of the most useful features of using social media.
Focus on creating quality content and building a genuine connection with your audience. This will benefit you in the long term, as it builds trust in what you can offer your clients.
Build A Recognisable Brand
Taking a lot of care over your online presence will help to promote your writing on social media. You need to make sure you are showcasing yourself in the best way, to that clients know what to expect from you.
Your profiles need to look professional and cohesive. For 93% of people, visual communication is important when making purchase decisions. So it pays to make things look good!
You can build trust by sharing testimonials, samples of your writing and behind the scenes information. If people looking at your profiles can easily see what services you provide then they are more likely to follow you.
Being consistent is also key to building a brand. If you don’t post on a regular schedule, people will lose interest and unfollow. There may also be certain days and times which are better to post on depending on the site, so do some research!
Which Are The Best Platforms For Writers?
Depending on who your audience is then you will want to pick and choose which social media platform is best for you. Facebook is a great option, as it has the most diverse demographic. It offers features such as private groups which allow you to interact more intimately with potential clients.
Instagram is also a smart choice. Photos can speak volumes about the message you are trying to share, and combined with a good caption, you will be able to capture people’s attention whilst they are scrolling!
Finally, Twitter is a great platform for freelance writers because networking matters! As many as 80% of new jobs get filled through networking connections rather than external advertising. With short, snappy status updates, Twitter means you can easily grow a following by sharing your writing.
Exceptional Customer Service
The best way to keep clients coming back for more is to deliver high-quality customer service. Make sure you keep a friendly and professional tone when responding to people both over social media and in your email correspondence.
Streamlining your onboarding process will give a great impression to customers. From promptly responding to direct messages, to choosing invoice templates that match your branding, all of this sends a clear message of what it is like to work with you!
Get Started Today!
In today’s business market, you need to have a unique and genuine online presence in order to stand out. That makes social media for freelance writers an absolute must if you want to grow your business.
Social media profiles are free and easy to use, so register for your account today to start growing your freelance writing career!