Business & Marketing

Segmentation. The generic definition is to divide a whole into parts. In the world of marketing, it has a particularly...

Creating a business proposal is a critical step when starting a new venture. A business proposal is the sales document...

Customers first can be found in contact with product packaging before opening it and also seeing the product within. So,...

Marketing has, for long, been considered an essential key to success in most business industries. Without ample exposure, a business...

Purchasing the stock and that too for the very first time can be really a daunting task for the beginners...

Globally and in India, between 60 percent and 90 percent startups flounder and fail within the first two to five...

It is without a doubt that Instagram is a market for millennials today. None of the previous generations have been...

Technology has a valuable impact on the expectations of customers, and these can affect how people engage with your marketing...

Branding has always been considered to be one of the most effective marketing strategies. Developing a brand doesn't just help...

The interest shown by the public in mobile applications is growing rapidly. If you have a business mobile app, it’s...