How Much Does it Cost to Develop an On-Demand Instant Messaging App for Business?

Messaging apps connect us at the slightest of time. We all have at least two messenger apps installed on our smartphones at any given period. One for all the contacts, and one we are interested in exploring for new features, even if not many friends or loved ones use it. 

While most social media apps come with an in-built messenger, we are talking about standalone apps like WhatsApp, Telegram, and Viber that have become indispensable to us. They are prime examples of on-demand messenger apps that have changed the way we communicate, turning the globe into one large, interconnected village.

Understanding the Importance of Messenger Apps in the On-Demand Economy

The on-demand economy refers to the economic movement that leverages technology to fulfill consumer demand instantly. Think Uber, DoorDash, or Airbnb, all apps built by an experienced instant messaging app development company. Within this economy, on-demand messenger apps hold a pivotal role.

On-demand messenger apps are no longer just about sending texts. They are now platforms for businesses, payment systems, and even social networking. Their importance has surged considerably in the past few years, making them vital communication bridges for personal and business needs alike.

Top Features in On-Demand Messenger Apps

The app needs the right set of functionalities to satisfy the targeted audience – the wrong ones will lead to wasted time and resources.

Instant Messaging

This is a core feature of every messaging app because that’s how users exchange messages simultaneously. It needs a user interface to shows the user what they are sending and receiving.

Group Chatting

The group chat option is a feature users expect even a basic messenger app to include. If you have ever planned a surprise party or a team project on WhatsApp, then you know how essential group chats are. They allow multiple users to communicate in one virtual room, turning collaboration into a breeze. 

Media Sharing

Sharing images, videos, and files should be as easy as sending a text. That’s why media sharing capabilities are vital. Remember the last meme you received? You have got media sharing to thank for that.

Voice and Video Calls

A picture might be worth a thousand words, but sometimes, a call is just what you need. With voice and video calling features, these apps have gone beyond texting, bringing users closer, no matter the distance. An informative guide to develop an on-demand app will help with further details.

End-to-End Encryption

The end-to-end encryption (E2EE) feature offers an extremely secure way to communicate online. Whether you send an email or a text, once it’s encrypted, it won’t be decrypted until the recipient has it on their device.

Due to its complicated nature, E2EE has come into mainstream use only recently, despite early versions being created in the 1990s. It is typically implemented automatically using a service, since it is the easiest and quickest method.

Costs Associated with Building an On-Demand Messenger App

There are several factors affecting the final on-demand app development cost, such as:

App Features and Functionality

Determining what features will be required in your app requires in-depth market research. It is essential as it will help you prepare the correct roadmap for development. A detailed analysis will give you insights on market trends, competitor apps, user demands, and what you can do differently with your app based on your business requirements.

However, research requires time and resources, so you will have to set some amount aside from your budget.

Platform and Technological Stack

You can select the right platform (mostly Android or iOS) according to your target audience once your research helps you determine who it is. The technological stack changes according to the operating system you choose. Here are some examples of technologies according to their use within the mobile app:

  • Front end – JavaScript, Swift, CSS, Bootstrap
  • back end – Java, Python, AngularJS, Ruby
  • Real-time Analytics – Google Analytics
  • Location – Apple Maps, Google Maps
  • Payment – PayPal, Braintree
  • Notifications – Google Sign in, Facebook Sign in
  • Cloud storage – Amazon Cloud Storage, Google Cloud Storage
  • Database Management – MySQL, MongoDB, Cassandra, PostgreSQL

Development Team

Selecting an experienced app development company is key here because a competent team will ensure a fast time-to-market with a well-designed, market-ready app, since they have done it before. The greater the level of experience and skill set, the higher they are likely to charge you. This will also depend on their location. However, having an established team backing your project will also increase its chances of success.

Maintenance and Support

An app must continue to function flawlessly and offer the latest in terms of features even after launch. Therefore, it requires timely maintenance and updates, so set aside a portion of the budget for this.

To Conclude

The entire process of app development will take around $40,000 to $150,000 based on the factors explained above.

Building an on-demand messenger app is a great idea given how much we use our phones to stay in touch with each other. Competing in the market requires a carefully-researched, professionally-developed full-fledged app that works exactly how the users want it.


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