SEO or search engine optimization is an essential element for any website on the web. Even for any website that needs the power of website ranking for its survival needs the SEO for their optimization. But even the SEO agencies tend to make some common mistakes that can be easily avoided. So here is the list of some common mistakes in SEO that can be easily avoided:
Website Responsiveness:
This is the most common ground on which almost every SEO agency does not properly focus. They are all so much indulged in all the other factors that they find are important, that they ignore this very crucial aspect of SEO. The website should be responsive and it is very important for your SEO. If your website is responsive then the user can visit your website on any digital format like smartphone, tablet, and laptop, or even desktop the website’s format would not change. There are ample ways through which you can learn about website responsiveness like Google search console, Google page insights etc. Which are free to use and can work wonders for your sites.
Websites Page Speed:
This aspect of the website is also ignored by the SEO agencies. In Fact it is a mistake that even the experienced agencies commit. The page speed of the website is very crucial and it affects the bounce rate of the site. If the page is not opened fast then there is a high possibility that the user would skip from your site and visit another site. This increases your bounce rate and reduces your session rate. Any SEO agency can tell that if the bounce rate of any website is high, then Google would not rank that site high in its SERP results. So analyzing and correcting the page speed is very necessary. You can check for your website’s page speed in the page speed insight of Google developers. You can work in the advice given by insight and work on factors which it suggests.
Mobile Optimization Of Website:
The latest data shows that 90% of online traffic is now from mobile phones. So if your website is not optimized for mobile then you are losing the majority of your customer and traffic. The website should be made mobile friendly and properly optimized for speed on mobile applications. The desktop format of the website would not be responsive enough on the mobiles and that would increase the bounce rate for mobile applications. This means if you are not working on mobile optimization of your website then you are losing heavy traffic to your site. You should implement AMP to your website which would optimize your website for the mobile view and would present your website to the viewer that would be modified according to the mobile view.
So we can clearly make out the common mistakes that all the SEO agencies are committing. To avoid these mistakes you need to hire professionals like Websites That Sell. The professional teams work on the above-mentioned factors very effectively and provide the best results.
